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Kemps Seeks Joe and Teresa Mauer’s Biggest Fan’ily in Minnesota

Wed, March 16, 2011 | Press Releases

New Facebook contest gives winning family a behind-the-scenes  look at the Mauer’s latest commercial shoot and an ice cream social with Joe and Teresa

ST.PAUL, Minn. (March 16, 2011) – Kemps is celebrating their second year of partnering with Joe and Teresa Mauer by kicking off the search to find the ultimate Mauer Fan’ily. The winning family, via Kemps’ Facebook contest, will receive the ultimate prize – a chance to meet and chat with Joe and Teresa over a bowl of ice cream at their Kemps commercial shoot on April 11.

To enter, families will visit the Kemps’ Facebook page and submit a photo with a caption to explain why their family is the biggest Mauer Fan’ily. From holiday cards with the whole family in Mauer jerseys, to a basement decked out in Mauer fan memorabilia, Kemps wants to see how Minnesota families show their support for the All-Star Joe Mauer.

 Entries will be accepted until April 3, with Teresa Mauer selecting the winning family on April 7. The winning family will be offered the opportunity to meet Joe and Teresa at their Kemps commercial shoot on April 11. In addition to meeting the Mauers, the family will take home photographs with the Mauers and autographed merchandise.

“Our partnership with Kemps continues to provide a fun opportunity to work with a local company whose products I grew up on,” said (Joe) Mauer. “I am really looking forward to meeting the biggest Mauer Fan’ily out there.”

 “I am thrilled to continue our work with Kemps,” said (Teresa) Mauer. “When the kids were growing up, I had no doubt that Kemps milk was the right choice to have at home in order to raise strong and healthy kids.”

Joe and Teresa Mauer announced their partnership with Kemps last year, creating one of the most talked about campaigns in the Twin Cities. 

“We love working with Joe and Teresa, they are great  examples of what the Kemps brand is all about – local heritage and promoting strong families and communities,” said Rachel Kyllo, vice president of marketing for Kemps. “Joe is a local baseball hero and Teresa is like many Minnesota moms working hard to raise a strong, healthy family. We look forward to meeting the ultimate Mauer Fan’ily.”

About Kemps
Founded in 1914, Kemps LLC, based in St. Paul, Minnesota, markets milk, ice cream and related dairy products under the Kemps brand. The company operates six manufacturing facilities located in Minneapolis, Rochester, Farmington and Duluth, Minnesota and Cedarburg, Wisconsin and employs 1,200 in Minnesota and Wisconsin. Kemps is well known in the industry for introducing innovative new products and has received frequent recognition for successful first-to-market product launches such as Kemps IttiBitz and Kemps Frozen Yogurt Parfaits. www.kemps.com

Media Inquiries

Please forward all media inquiries to:

Erin Amend
eamend@webershandwick.com
(952) 346-6058
or
Randy Fricke
(651) 379-6500
randy.fricke@kemps.com

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